Karl Goldfield, author of The Sales Coach, The Sales Blog, reviewed Lead Generation for the Complex Sale by InTouch CEO, Brian Carroll and recommends the book as a must read for marketing and top level executives.

Driving better ROI doesn't mean that you have to drive more leads, you just need to nurture the ones you have. Brian Carroll, CEO of InTouch explains how you can increase your odds of success by the addition of a lead nurturing program.

Brian Carroll, CEO of InTouch and author of Lead Generation for the Complex Sale was quoted in an article called Lead the Way published in Entrepreneur Magazine. In the article Brian provides ideas on information sales people can use to follow up with their prospects.

InTouch CEO Brian Carroll was quoted by Fuel Marketing writer David Ward in an article republished in Kiplingers about nine and a half techniques to generate leads without spending too much.

InTouch CEO Brian Carroll was quoted in an article on viral marketing in Marketing News, a publication of the American Marketing Association. The article entitled, "Viral Campaign Hooks Potential Users," by Staff Writer Allison Enright, focuses on how internet and viral marketing helped boost one company's recognition and client base.

In this article Brian Carroll, author of Lead Generation for the Complex Sale shares with us why podcasting is emerging as a bonafide lead-generation tool as well as gives tips for the newbie podcaster and advice from an avid podcasting expert.

Will Swayne, author of the Marketing Results Blog, recommends Lead Generation for the Complex Sale by InTouch CEO, Brian Carroll.

Being able to drive better lead generation ROI doesn't necessarily have to be done by driving more activity to the sales team. In the article, Brian Carroll, author of Lead Generation for the Complex Sale and CEO of InTouch, shows how creating effective marketing and sales collateral may be the answer to driving better lead generation ROI.

Brian Carroll, CEO of InTouch and author of Lead Generation for the Complex Sale, weighs in on this important question; is it better for companies to be open with their "intellectual property" or to keep it locked away?

Brian Carroll, CEO of InTouch and author of Lead Generation for the Complex Sale, was mentioned in the article Take the Lead, from Selling Power Magazine. Take the Lead stresses the necessity for the alignment of marketing and sales so there is a clear understanding of what a lead is to ensure that leads are being followed up on and not being disregarded as a "waste of time" by the sales team.

Software CEO recomends InTouch CEO, Brian Carroll's Lead Generation for the Complex Sale as one of "four great business reads." Copyright (c) 2006, Computing Technology Industry Association, Inc.

In his blog, "Elevation: From Thought Leadership to Market Leadership," Britton Manasco lends his thoughts on Brian Carroll's book, Lead Generation for the Complex Sale. Britton is the founder of Manasco Marketing Partners and has also written for the Harvard Business Journal, The New York Times and many other pulications.

Barry Trailer, co-founder of CSO Insights and co-author of The Sales and Marketing Excellence Challenge: Changing How the Game is Played, recommends Brian Carroll's Lead Generation for the Complex Sale.

Jacob Cook, Biz Book Talk, reviews Lead Generation for the Complex Sale by Brian Carroll.

Nettie Hartsock interviewed Brian Carroll on his book, Lead Generation for the Complex Sale, on her Must Read Business Books web site.

Target Marketing magazine names Lead Generation for the Complex Sale "Best B-to-B Marketing Book of 2006." The magazine column was written by direct marketing expert Russell Kern, who heads The Kern Organization.

Michael A. Selzner is the author of Writing White Papers and has written nearly 100 white papers for recognized companies, including Microsoft, FedEx, Motorola, Monster, HP and SAP. He writes a recommendation for Lead Generation for the Complex Sale in his blog.

BtoB, the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing.

Brian J. Carroll, known throughout the U.S. as a B2B lead generation expert and author of Lead Generation for the Complex Sale, offers a complimentary e-book highlighting proven ways to improve new business development and revenue programs.

The key strategies to win new customers, accelerate growth, and improve return on investment in Brian J. Carroll’s new book are just what sales and marketing people have been looking for and bloggers are abuzz.

Jim Logan's Sales and Marketing Blog keeps interested parties up to date on the latest in the field. This week he reviews Lead Generation for the Complex Sale.

Staff Writer Jason Lee Miller reviews Lead Generation for the Complex Sale on the WebProNews.com site.

Bookcatcher.com does a great job of telling the story about how Brian's Lead Generation for the Complex Sale made its way from electronic form into print form.

BeTuitive provides business publications for the web. This reviewer took a detailed look at Lead Generation for the Complex Sale and provides valuable insights to the book's value proposition.

Brian J. Carroll, CEO of InTouch, Inc. and author of Lead Generation for the Complex Sale®, who has worked with hundreds of companies on their B2B lead generation strategies, reveals the three essential elements business-to-business marketers need to know to master effective lead generation.

"I really like Lead Generation for the Complex Sale by Brian Carroll. In it, you'll discover multiple strategies you (or your company) can implement to position yourself as a thought leader in your respected field. Many of the ideas presented aren't costly and don't require huge amounts of technical expertise. But their cumulative impact in the market is what entices customers to contact your company when they're making a decision."
Jill Konrath is a successful sales consultant and author of Selling To Big Companies.

Web Ink Now is produced by recognized online marketing expert David Meerman Scott, author of Cashing In With Content: How Innovative Marketers Use Digital Information to Turn Browsers Into Buyers

Jill Konrath is a successful sales consultant and author of Selling To Big Companies.

Brian Carroll's award winning blog focused on B2B lead generation, sales leads and marketing for the complex sale, while providing publishers with evidence of his marketability, expertise and writing style.

The Pacifica Group Management Consultancy, Inc. specializes in driving revenue growth for technology firms, offering a range of strategic planning and marketing services.

Faithful reader Brian Carroll (like me, a native Minnesotan) has a new book out that's sure to help the b2b salesperson: Making it easier to generate solid sales leads. Give his book a look on Amazon.
Ben McConnell and Jackie Huba are consultants and authors of several print and audio books, including Creating Customer Evangelists.

Lead Generation for the Complex Sale, a new book by Brian J. Carroll, CEO of InTouch, Inc., was among the Amazon's Top 100 Sales & Marketing books.

"This is a solidly written book that focuses on a topic of eternal interest to sales and marketers everywhere. Before purchasing a copy of Lead Generation, be aware that the book is aimed primarily at companies selling enterprise products with long sales cycles; B to C companies will find less of interest here. While not ostensibly a book aimed at the software industry, many of the book’s case studies and examples are derived from or refer to software firms."
Soft*letter is a newsletter that provides business insights for software developers and publishers.

The Corporate Blogging Book said my book launch is an example of "Book Launch 2.0" - the new way to publicize a book release.
Debbie Weil is a blogging consultant, speaker and author of The Corporate Blogging Book.

Ardath Albee over at the Marketing Interactions Blog wrote an excellent review of the book.
Ardath Albee is the founder of the Marketing Interactions Blog, President of Einsolf, Inc. and successful book critic.

Lead Generation for the Complex Sale, a new book by Brian J. Carroll, CEO of InTouch, Inc., reveals key strategies to win new customers, accelerate growth, and improve return on investment.

Brian Carroll, CEO of InTouch, Inc. and author of the new book Lead Generation for the Complex Sale will be doing an exclusive 40-minute interview on the Online Marketing show with RSS Ray broadcast on WS Radio.com, the world wide leader in internet talk radio.

John Jantsch writes "Brian does a great job in this book of explaining the need for an integrated and systematic approach to lead generation that involves coming at prospects from many different educational angles. This is a great read for offline folks who sell services and big ticket items.
The Duct Tape Marketing Newsletter is published by John Jantsch of Duct Tape Marketing Systems, which provides a wide variety of business marketing services nationwide.